December 23rd, 2007
A big thanks to the localmn blog readers out there and a warm Merry Christmas and Happy Holidays to all!
It’s been quite a few years since a lot of snow has been in Minnesota for Christmas, which makes it extra special. Travel has been a bit difficult, but it’s worth it.
For an early Christmas, I did get to meet my precious and newest nephew, Carver. He’s only a month old, but he does have a wonderful blog. He’s now in competition with Alana Marie for the world’s youngest blogger.
Speaking of family, there will be more news of green office products coming up soon.
For Christmas Eve, I’m secretly hoping that we’re going to have some sweet…
… inside family joke. We think Cartman is funny.
Thanks again to all!
December 17th, 2007
Google just put out an online marketing contest for college students and their profs. Pick a local business, get $200.00 in local AdWords advertising, and work with a local business to create an effective online and offline marketing strategy. It’s pretty slick and worth looking at if any Minnesota readers here are applicable.
In addition, Google has enhanced their pay-per-click advertising platform for local targeting. If you’re a regional chain business, it allows you to easily showcase ads to consumers in your area, and to not showcase ads to consumers who are not in your area.
This option has always been there in a way, but excluding areas streamline the process. The above example is to exclude ads within Minnesota geographical areas, although the same is applied nationwide. If you sell products and ship only to states west of the Mississippi River, you can easily disallow ads that would also be shown east of the river.
Go (MN) College!
December 4th, 2007
The folks over at Search Marketing Standard are now offering a promo for their print magazine. Get four quarterly mags for $4.95. Just subscribe by Dec. 10th with coupon code 67LOCALMN.
Some of the readers of this blog understand the basics of search marketing, but don’t do it for their job. If this is you, it’s certainly worth the five bucks. Take it on a plane, read on the couch, whichever… it’s always a good read. Actually, it’s worth it for search marketers too. There’s just something nice about reading a print mag for those of us who work online.
The part I’m very happy about is they are donating part of every subscription through this blog to a charity of my choice. For me, it’s gotta’ be local and I choose to support the MacPhail Center for Music.
There are probably one or two readers that know I’m a huge supporter of music education, whether it’s early childhood music lessons or adult music therapy for the challenged. If you didn’t know this, now you know something more about me.